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Manager, APN Digital Farming Job

Date: May 16, 2018

Location: Raleighrk, NC, US

Company: BASF

Manager, APN Digital Farming-1705310

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

At BASF, we create chemistry through the power of connected minds. By balancing economic success with environmental protection and social responsibility, we are building a more sustainable future through chemistry. As the world’s leading chemical company, we help our customers in nearly every industry meet the current and future needs of society through science and innovation.

We provide a challenging and rewarding work environment and are always working to form the best team—especially from within, through an emphasis on lifelong learning and development.

We are constantly striving to become an even better place to work. BASF has been recognized by Forbes Magazine as one of America’s Best Employers in 2016. Come join us on our journey to create solutions for a sustainable future!

Where the Chemistry Happens…

We are currently searching for a motivated Manager of Digital Farming for our BASF Agricultural Solutions business (AP) in Research Triangle Park, NC.

Manager, Digital Farming (1705310)

Formula for Success: You Will……

The Digital Farming Manager for Agricultural Solutions North America is an experienced manager and strategic leader responsible for the long-term definition, development and governance of digital strategy. The Digital Farming Manager is accountable for coordinating with global AP and local markets to determine ecosystem fit for crop specific decision support tools, develop market strategies to commercialize, and integrate digital tools into BASF total solutions. This role has responsibility for leading new business development activities cross-functionally (marketing, agronomy, market development, commercial) and coordinates work of project managers to ensure alignment as solutions are positioned, developed, tested and deployed in US and Canada.
- Partner with customer experience strategy and corporate communications to develop and deploy a compelling communications plan to bring digital solutions to life
- Key regional leader in the AP Digital Excellence and in each business unit (US Crop, P&SS, Canada). Key leader in the global digital excellence team. Organizes global core team meetings, actively contributes to executive updates, etc.
- Identify market drivers, trends, opportunities for digital; develop digital for long-term profitable growth; responsible for investment decision recommendations; managing cross regional core teams, etc.
- Lead cross-business unit engagement to develop strategies for embedding digital by aligning business strategies for a digital world. Develop digital strategy with clear direction, management, and positioning of key products.
- Drive alignment and execution across 3 lines of businesses to best position digital for long term growth levers.
- Lead new business development activities, make brand building strategies and identify potential market segments. Conduct financial evaluations, NPV, business case, etc.) of digital investments for North America with alignment to global.
- Liaise with enterprise strategy team to facilitate alignment between digital initiatives and BASF North American Agriculture Solutions strategy imperatives
- Create dedicated portfolio management for all digital initiatives. Assess portfolio of digital projects for their progress against scope, acceleration plan, timeline, and benefit capture. Develop the portfolio roadmap across the region with responsibility to give clear direction on how digital will be used to grow sales profitably.
- Understand and communicate regional business priorities to the digital office and to relevant technology functions
- Develop digital competitive intelligence across industries to inform digital strategy roadmap
- Act as digital strategy champion and lead communications to internal and external audiences
- Institutionalize digital governance & steering efforts in the region to foster transparency and sharing/re-use to be more ambitious in the definition of the benefits from digital initiatives
- Determine regional digital metrics, accelerate roll-out and advance “must win battles”
- This position is part of a job family. The successful candidates will be hired at a level that matches their knowledge, skills, abilities and experience.

Create Your Own Chemistry: What We Offer You…

Adding value to our customers begins with adding value to you. You@BASF is the suite of benefits, perks, programs and unique opportunities we offer to support you—the whole you—in all stages of your life and career. With you@BASF, you create your own chemistry.

The total rewards that you receive as a BASF employee go way beyond a paycheck. From competitive health and insurance plans, to robust retirement benefits that include company-matching contributions, to making sure you never stop learning, we believe investing in you is investing in our success. Working for a large, global organization, you’ll have a chance to grow professionally and personally, expand your network and build a rewarding and dynamic career.

For further information on Agricultural Products with BASF, please select:

BASF: Create Chemistry with the Agricultural Products Division

As a leader for BASF, you are expected to…

Play a key role in creating value for the company through people. Our top candidate will be expected to enable greater personal success among our employees through quality people development, coaching, and performance management. Leaders at BASF are role models to help employees develop the competencies needed to implement BASF's strategy. Our expectation is that leaders will coach and develop team members to reach their full potential, and support relevant development assignments, opportunities and moves while motivating and challenging employees to drive high performance. Our leaders must be committed to "hiring the best" internally and externally at the same time they are creating an inclusive environment which embraces and derives value from diversity. Finally, a leader at BASF must establish and support our safety culture in which all accidents are preventable.


Qualifications - BASF recognizes institutions of Higher Education which are accredited by the Council for Higher Education Accreditation or equivalent

Ingredients for Success: What We Look For in You…
- Master Degree (in Agronomy, Marketing or Business Administration desired)
- 10 + years top tier management consulting experience or new business development experience focusing on technology plus ideally post-consulting experience in an internal strategy, Digital, or digital farming role.
- 10+ years practical technology experience.
- Proven success working in an innovative environment and in the development of digital products and services.
- Experience working in a complex global organization with proven effectiveness operating in a global company spanning multiple business units.
- Understanding of Agronomy and use of IT tools.
- Effective communication and influencing skills.
- Strong agricultural business orientation, and marketing knowledge
- Proven ability to translate broad corporate next generation strategies into clear, specific business deliverables and solutions
- Demonstrated ability to synthesize the evolving future of the agricultural industry, including developing insights into customer and channel trends and disruptive technology, using data and evidence to define impact on businesses and/or a relevant sector

We Also Look For…
- PhD (in Data Science or Agronomy)
- CCA (Certified Crop Advisor)
- Agricultural focus preferred

Primary Location: US-NC-Research Triangle Park
Function: MARK - Marketing
Job Type: Standard
Shift: Day Job
Organization: N-APN-Crop Protection North America

Job Segment: Agricultural, Agronomy, Business Development, Marketing Manager, Consulting, Agriculture, Sales, Marketing, Technology